BUS301: Strategic Management Course Syllabus

Learn about strategic management from a competitive perspective

BUS 301 Strategic Management Course Overview

This course is designed to provide an introduction to strategic management from a competitive perspective. The goal of this course is to provide an understanding of strategic management and its essential components. We will explore the techniques and methods of strategic management, including:

Through this course, students will be able to understand and analyze the complex structure of strategic management process, and gain a solid foundation in the techniques and methods of strategic planning.

Course Objectives